Changelog

It was already possible to create folders to organize your short links — now you can go further and create subfolders!
Structure your links by project, team, or campaign with a flexible and nested folder system.

• You can now create short links using a JSON file! It supports all API options, giving you full flexibility when importing.

• We've improved the CSV import to support more fields, making it even more flexible and powerful.

See the documentation for details.

Users can now duplicate existing links with a single click. The new link retains all original options—except for the short code, which is newly generated. This streamlines link creation for similar or recurring destinations.

We're thrilled to announce that URLR now supports tags! This new feature lets you categorize your links with custom tags, making it easier than ever to organize and find your short links.

Additionally, we've enhanced the link filters in URLR. You can now filter your links more effectively, helping you quickly locate the short links you need.

We're excited to introduce a fresh design for managing your links and bulk-delete functionality! Here's what's new:

• Enhanced Link Display: Short links now have their own dedicated card, replacing the previous table format. This change ensures that empty columns, such as those with undefined attributes like expiration dates, are no longer displayed.

• Improved Feature Visibility: The features enabled on each link are now easier to identify at a glance, providing a clearer overview of your link settings.

• Bulk-Delete Functionality: We've streamlined the process for deleting multiple links at once, making it more efficient to manage your link collection.

These updates aim to enhance your user experience by providing a cleaner interface and more intuitive navigation. Enjoy the new design and let us know your feedback!

👉 Dynamic routing based on operating system is now available, in addition to language or location-based routing.

With just one short link, you can now redirect your audience to different destinations depending on their device.

💡 Concrete example:

• Do you have a mobile app?

• Set up a rule to redirect iOS users to the App Store.

• Set up another rule to send Android users to the Play Store.

✅ A feature requested through our feedback tool… and now available!

We’re excited to launch the UTM Builder directly within URLR!

Now, you can easily add UTM parameters to your short links right from the platform, streamlining campaign tracking without needing external tools. The intuitive UTM builder allows you to customize UTM parameters like source, medium, campaign, and more, providing a seamless way to track the performance of your marketing campaigns directly through your short links.

This feature is available for all plans, including free accounts, ensuring that every user can take full advantage of this powerful tracking tool.

We’re thrilled to announce URLR AI, a new feature that automatically generates short, custom codes from URLs using artificial intelligence. And it’s not just any AI—URLR AI is backed by a private, French-based AI service, ensuring data sovereignty and compliance with the highest data privacy standards.

Only the URL itself is sent to the AI service, with no additional data passed.

With URLR AI, creating unique and memorable codes for your links has never been easier. It’s a new way to enhance your experience with technology that’s secure, innovative, and privacy-respecting.

Now available from Starter subscription.